Content Library

Content Library

Welcome to our content library, where we provide B2B marketers with useful resources dedicated to improving the effectiveness of marketing programmes and ultimately ROI. Please feel free to download and email us with your comments and suggestions for future pieces.

Webcast: Search and social 2 + 2 = 5

Webcast: Search and social 2 + 2 = 5 Image

Find out how, search and social can hugely improve search rankings, lead conversion rates and overall marketing ROI.

View

Webcast: Integrating social media in live events

Webcast: Integrating social media in live events Image

Learn how to integrate social media into live events to support the their aims, while avoiding the clichés and pitfalls.

View

Video: Why Agency Specialisation Matters

Video: Why Agency Specialisation Matters Image

View our short introductory video to hear how our clients benefit from our B2B technology marketing specialisation.

View

The Four Pillars Of A Successful Social Media Marketing Strategy

The Four Pillars Of A Successful Social Media Marketing Strategy Image

Create a social media marketing strategy that unlocks the full business value of social media engagement.

View

Webcast: Born Digital: The value of virtual events today and tomorrow

Webcast:  Born Digital: The value of virtual events today and tomorrow Image

Learn why online events should form part of your marketing strategy, along with five key factors to staging or hosting a virtual event.

View

Webcast: The value of social media monitoring in B2B marketing

Webcast: The value of social media monitoring in B2B marketing Image

How social media monitoring can give you actionable insights to drive closed loop marketing on the social web.

View

Social Media White Paper:
Where's the beef?

Social Media White Paper:<br />Where's the beef? Image

How social media really can cut the mustard in B2B Marketing Strategy.

View

Social Media White Paper:
Stop, Look, Listen

Social Media White Paper:<br/>Stop, Look, Listen Image

Why social media monitoring matters in B2B Marketing

View

Discover the Secrets of B2B Event Success

Discover the Secrets of B2B Event Success Image

Insight and advice on event strategy, audience engagement, delegate management, on-site logistics and much more.

View

Events still thrive in the digital revolution

Events still thrive in the digital revolution Image

Face-to-face events still have an important role for the modern B2B Marketer.

View

Webcast: Using B2B Events to deliver qualified leads.

Webcast: Using B2B Events to deliver qualified leads. Image

Lilah Walker, our International Director of Events gives fresh insight and best practice advice.

View

5 top tips for getting the best from LinkedIn

5 top tips for getting the best from LinkedIn Image

Useful advice for LinkedIn new starters, or those who want to get more business value through LinkedIn.

View

5 Top Tips when using Facebook for B2B Businesses

5 Top Tips when using Facebook for B2B Businesses Image

To help B2B marketers get started we have created five top tips for producing a Facebook fan page.

View

Top success tips for creating effective B2B e-zines

Top success tips for creating effective B2B e-zines Image

A top tips guide to help businesses create and manage successful e-zine communications.

View